People often use the same words but mean different things, and often use different words for aspects of the same thing. Your Studio or Cognitive City is a remarkable tool when used as a conversational prop to help a team explore these ambiguities and in the process co-produce new ideas at the intersections.

Exaptive's methodology for facilitated conversations was co-developed with the EU's Institute for Innovation and Technology and has been proven to reliably and shorten the forming, storming, norming process of both new and pre-existing teams, and produce innovations with high degrees of engagement and buy-in. You can see an example of a facilitated conversation used for a conference panel of experts in the video below:

This is a feature that is best understood if you experience it yourself! Set up a free facilitated conversation with one of our facilitators and learn more about how this methodology is being applied world-wide.